Digital marketing is revolutionizing how businesses connect with their customers, making it an essential skill for anyone looking to thrive in today’s online landscape. Kanpur, with its burgeoning economy and vibrant business environment, presents an excellent opportunity for aspiring digital marketers.
Whether you’re a student, a professional, or an entrepreneur, learning digital marketing courses in Kanpur in 2024 can unlock numerous career prospects.
Table of Contents
- 1 Why Study Digital Marketing in Kanpur?
- 2 Key Factors to Consider When Choosing a Digital Marketing Course
- 3 Who Should Enroll in a Digital Marketing Course?
- 4 What to Expect from a Digital Marketing Course
- 5 Benefits of Learning Digital Marketing in Kanpur
- 6 Top 10 Digital Marketing Courses in Kanpur in 2024 with Course Details
- 6.1 #1 – Digital Marketing Course in Kanpur
- 6.2 ADM – Academy of Digital Marketing
- 6.3 #2 – Digital Marketing Courses in Kanpur
- 6.4 IIDE – The Digital School
- 6.5 #3 – Digital Marketing Courses in Kanpur
- 6.6 IIMSkills
- 6.7 #4 – Digital Marketing Courses in Kanpur
- 6.8 GrowthSchool
- 6.9 #5 – Digital Marketing Courses in Kanpur
- 6.10 Digital Scholar
- 6.11 #6 – Digital Marketing Courses in Kanpur
- 6.12 Coursera
- 6.13 #7 – Digital Marketing Courses in Kanpur
- 6.14 Google Digital Garage
- 6.15 #8 – Digital Marketing Courses in Kanpur
- 6.16 HubSpot Academy
- 6.17 #9 – Digital Marketing Courses in Kanpur
- 6.18 Udemy Inc.
- 6.19 #10 – Digital Marketing Courses in Kanpur
- 6.20 WsCube Tech
- 7 Career Opportunities After Completing a Digital Marketing Course
- 8 Conclusion
- 9 Frequently Asked Questions
Why Study Digital Marketing in Kanpur?
Kanpur is quickly becoming a hub for businesses aiming to enhance their online presence. Here’s why pursuing a digital marketing course in this city is a smart choice:
- Growing Demand for Digital Marketers: As companies shift their focus online, the need for skilled digital marketing professionals is soaring.
- Skills for the Future: Digital marketing imparts critical skills that are vital for businesses to thrive in the modern economy.
- Local Business Growth: Studying digital marketing in Kanpur allows you to support local businesses in expanding their reach and connecting with new customers.
Key Factors to Consider When Choosing a Digital Marketing Course
When selecting a digital marketing course in Kanpur, consider these crucial factors:
- Detailed Curriculum: Ensure the course covers essential topics such as SEO, social media marketing, content creation, Google Ads, and more.
- Certifications: Opt for courses that provide certifications from recognized platforms like Google or HubSpot, which can enhance your employability.
- Hands-on Training: Look for programs that include practical experience through projects or case studies.
- Placement Assistance: Many institutes offer job placement support to help students secure positions after completing their courses.
- Flexible Learning Options: Check if the course provides both online and offline learning modes to fit your schedule.
Who Should Enroll in a Digital Marketing Course?
Digital marketing courses are ideal for a diverse range of individuals, including:
- Students: Those eager to kickstart their careers in marketing.
- Professionals: Individuals looking to switch careers or enhance their digital marketing skills.
- Entrepreneurs: Business owners aiming to boost their online visibility.
- Freelancers: People wishing to offer independent digital marketing services.
What to Expect from a Digital Marketing Course
Enrolling in a digital marketing course in Kanpur will offer you:
- Comprehensive Learning: Courses typically encompass all aspects of digital marketing, from SEO and social media strategies to Google Ads and content development.
- Industry-Recognized Certifications: Most courses provide certifications that can aid in your job search or career advancement.
- Real-World Projects: Many programs include hands-on projects, allowing you to apply your knowledge in practical scenarios.
- Career Guidance: Institutes often provide support with job placements, resume writing, and interview preparation.
- Flexible Schedules: You can find both online and offline options, enabling you to learn at your own pace.
Benefits of Learning Digital Marketing in Kanpur
- Job Opportunities: As more businesses transition to digital, the demand for digital marketing professionals in Kanpur is on the rise.
- Freelancing Options: You can leverage your skills to work as a freelancer, providing services to clients worldwide.
- Diverse Career Roles: From SEO specialists to social media managers, digital marketing offers a variety of career paths.
- Boost for Entrepreneurs: Business owners can harness digital marketing to promote their ventures and engage a broader audience.
Top 10 Digital Marketing Courses in Kanpur in 2024 with Course Details
#1 – Digital Marketing Course in Kanpur
ADM – Academy of Digital Marketing
The Academy of Digital Marketing (ADM) is a well-established institute in Kanpur, known for delivering high-quality digital marketing education.
ADM has built a reputation for offering practical, hands-on training, making sure students not only learn the theory but also apply it in real-world scenarios.
Their faculty consists of experienced professionals who have worked in the industry, bringing practical insights to the classroom. The institute is popular among beginners as well as professionals who want to upskill.
ADM is also known for its focus on live projects, which helps students gain real experience in working on digital campaigns. By the time you finish the course, you will have a strong understanding of key digital marketing concepts, from SEO to social media marketing.
Certifications:
Upon completion of the course, students receive several certifications. This includes Google Ads, HubSpot, and ADM’s own digital marketing certification. These certifications are highly regarded in the industry and can give your resume a competitive edge.
Duration:
The course lasts for 3 months, with flexible weekday and weekend batches to suit working professionals and students alike.
Course Fee:
The course is priced at INR 40,000, with options to pay in installments. This makes it affordable while maintaining high educational standards.
Syllabus:
The syllabus covers all major areas of digital marketing, including:
- SEO (Search Engine Optimization)
- SEM (Search Engine Marketing)
- Content Marketing
- Social Media Marketing
- Email Marketing
- Web Analytics
- Paid Advertising (Google Ads & Facebook Ads)
The curriculum is regularly updated to reflect the latest trends and tools in digital marketing.
Placement Support:
ADM provides excellent placement support for students. The institute has strong connections with top digital marketing agencies and companies. They also offer assistance in building resumes, conducting mock interviews, and providing career guidance, ensuring you are well-prepared to enter the job market.
Address & Contact Details:
Address:
Contact:
#2 – Digital Marketing Courses in Kanpur
IIDE – The Digital School
IIDE – The Digital School is one of the most recognized digital marketing schools in India, with a strong presence in Kanpur. Known for its modern teaching methods, IIDE focuses on making learning engaging and interactive.
The trainers are industry experts who share their real-world experiences, which helps students understand practical applications of digital marketing concepts. IIDE’s emphasis on practical projects ensures that students gain valuable skills that employers look for.
Certifications:
Upon completing the course, students receive multiple certifications, including Google Ads and IIDE’s certification, which is respected in the industry. These credentials help students stand out in the competitive job market.
Duration:
The program lasts for 3 to 4 months, offering both weekday and weekend classes to accommodate different schedules.
Course Fee:
The fee for the digital marketing course at IIDE is INR 45,000, with flexible payment options available to make it more manageable.
Syllabus:
The course syllabus includes:
- SEO (Search Engine Optimization)
- Social Media Marketing
- Content Marketing
- Email Marketing
- Analytics
- Affiliate Marketing
- Video Marketing
The curriculum is frequently updated to include the latest digital marketing trends and tools.
Placement Support:
IIDE provides strong placement support, with connections to numerous companies in the digital marketing space. They offer career counseling, resume workshops, and interview preparation sessions to help students secure job placements.
Address & Contact Details:
Address:
Contact: 08000000000
#3 – Digital Marketing Courses in Kanpur
IIMSkills
IIMSkills is one of the leading online educational platforms in India, known for offering top-notch digital marketing courses. With a focus on delivering quality education, IIMSkills aims to provide students with both theoretical and practical knowledge in digital marketing.
The course is structured to suit beginners, professionals, and business owners who want to excel in the field of digital marketing. Their instructors are industry experts who bring their experience and practical insights into the classroom.
The program is highly interactive, with live online classes and hands-on assignments to ensure students understand the core concepts. IIMSkills also offers lifetime access to course material, allowing students to revisit and update their skills even after completing the course.
Certifications:
Upon successful completion, students receive multiple certifications, including IIMSkills’ Digital Marketing Certification, along with certifications from Google, HubSpot, and Facebook. These are highly valued in the job market.
Duration:
The course runs for 3 months, with 180+ hours of comprehensive live training.
Course Fee:
The fee for this course is INR 34,900 + GST. The institute also offers installment options to make the course more affordable for students.
Syllabus:
IIMSkills’ syllabus is robust and covers key topics, such as:
- SEO (Search Engine Optimization)
- SEM (Search Engine Marketing)
- Social Media Marketing (SMM)
- Email Marketing
- Web Analytics
- Content Marketing
- Affiliate Marketing
- Blogging and more
Students also work on live projects, gaining practical experience in implementing digital marketing strategies.
Placement Support:
IIMSkills offers excellent placement assistance, helping students secure internships and full-time roles in top digital marketing firms. The institute provides resume-building services, mock interviews, and career counseling to ensure students are job-ready.
Address & Contact Details:
Website: www.iimskills.com
Contact: +91 9911839503
#4 – Digital Marketing Courses in Kanpur
GrowthSchool
GrowthSchool is a well-known platform for learning digital marketing and growth hacking. Focused on practical and hands-on learning, GrowthSchool offers courses that are designed and taught by industry leaders.
With a goal to bridge the gap between theoretical knowledge and real-world application, GrowthSchool ensures that students are job-ready upon completing their courses. GrowthSchool specializes in providing training directly from industry practitioners, giving students a chance to learn from the best.
Their courses are ideal for marketing professionals, business owners, and anyone looking to get into digital marketing and growth hacking.
Certifications:
Students receive certifications from GrowthSchool, recognized by top industry players. The course also includes certifications from platforms like Google and HubSpot.
Duration:
The course typically lasts for 3-4 months, depending on the program selected.
Course Fee:
GrowthSchool’s courses are priced around INR 45,000, with payment plans available.
Syllabus:
Key topics covered in the syllabus include:
- Growth Hacking Strategies
- Social Media Marketing
- SEO and SEM
- Paid Marketing (Google & Facebook Ads)
- Email Marketing
- Funnel Building
- Content Marketing
Placement Support:
GrowthSchool offers excellent placement support, including resume-building, mock interviews, and job placement assistance in top companies and startups.
Address & Contact Details:
Website: www.growthschool.io
Contact:
#5 – Digital Marketing Courses in Kanpur
Digital Scholar
Digital Scholar, founded by Sorav Jain, is a leading digital marketing institute in India. Located in Chennai, the institute offers an agency-styled learning approach, where students are taught by industry professionals.
Digital Scholar provides a hands-on, practical learning experience with real-world projects, making it perfect for those looking to start a career in digital marketing.
Their unique approach of combining classroom learning with agency experience sets them apart. The institute offers both online and offline courses, making it accessible to students across India.
Certifications:
Upon completing the course, students earn a Digital Scholar Certification along with Google, HubSpot, and SEMrush certifications, adding significant value to their professional profile.
Duration:
The course duration is 4 months with flexible learning schedules.
Course Fee:
The course fee is INR 45,000, with flexible payment options.
Syllabus:
The syllabus includes comprehensive modules on:
- SEO and SEM
- Social Media Management
- Email and Affiliate Marketing
- Paid Advertising
- Content Writing
- Video Marketing
- Web Development Basics
Placement Support:
Digital Scholar offers top-tier placement support, with students being placed in reputed companies. They provide assistance in internships, job placements, and career counseling to ensure students are well-prepared.
Address & Contact Details:
Address:
Contact: +91 8608602277
#6 – Digital Marketing Courses in Kanpur
Coursera
Coursera is an international online learning platform offering a wide range of digital marketing courses from top universities and companies like Google, University of Illinois, and more.
It is known for providing high-quality education at affordable prices. Coursera’s digital marketing courses are designed to cater to both beginners and professionals who want to enhance their skills.
The platform offers the flexibility to learn at your own pace, making it an ideal choice for working professionals.
Certifications:
Upon completion of any digital marketing course, students receive certifications from the respective universities or organizations, including Google, University of Illinois, and more.
Duration:
Courses on Coursera vary in length, ranging from 6 weeks to 6 months, depending on the chosen program.
Course Fee:
The fee for Coursera’s digital marketing courses varies based on the program, with costs typically ranging from INR 3,000 to INR 50,000. Financial aid is also available for eligible students.
Syllabus:
Coursera offers a wide range of topics, including:
- SEO & SEM
- Social Media Marketing
- Email Marketing
- Content Strategy
- Marketing Analytics
- Digital Strategy
Placement Support:
Although Coursera does not offer direct placement support, the certifications earned through the platform are highly recognized by employers worldwide.
Address & Contact Details:
Website: www.coursera.org
Contact: Online Support
#7 – Digital Marketing Courses in Kanpur
Google Digital Garage
Google Digital Garage is a free learning platform created by Google to help individuals build their digital marketing skills. The platform offers a variety of courses designed for beginners, focusing on fundamental concepts in digital marketing. The platform’s user-friendly interface and self-paced learning options make it ideal for individuals looking to develop basic digital marketing skills.
Certifications:
Google Digital Garage offers a free certification in digital marketing, which is widely recognized in the industry.
Duration:
The primary digital marketing course can be completed in 40 hours, though students can learn at their own pace.
Course Fee:
Free of cost.
Syllabus:
The digital marketing syllabus includes:
- SEO Fundamentals
- Google Ads Basics
- Social Media Advertising
- Email Marketing
- Content Creation
Placement Support:
As a free platform, Google Digital Garage does not provide placement support, but the certifications are valuable additions to any resume.
Address & Contact Details:
Website: www.learndigital.withgoogle.com
Contact: Online Support
#8 – Digital Marketing Courses in Kanpur
HubSpot Academy
HubSpot Academy is a renowned online learning platform offering free and paid courses in digital marketing, inbound marketing, and sales. Known for its comprehensive, in-depth training, HubSpot Academy provides courses designed to teach individuals and businesses how to grow their digital presence.
HubSpot’s courses are ideal for both beginners and advanced marketers looking to master inbound marketing techniques.
Certifications:
HubSpot Academy provides certifications in Digital Marketing, Inbound Marketing, Content Marketing, and more. These certifications are highly regarded and recognized globally.
Duration:
Courses can range from 2 to 6 hours, depending on the topic.
Course Fee:
Most HubSpot Academy courses are free.
Syllabus:
Key topics include:
- Inbound Marketing
- Social Media Marketing
- SEO & SEM
- Email Marketing
- Marketing Automation
- Sales Strategies
Placement Support:
HubSpot Academy does not offer direct placement support but offers highly respected certifications that can enhance your job prospects.
Address & Contact Details:
Website: academy.hubspot.com
#9 – Digital Marketing Courses in Kanpur
Udemy Inc.
Udemy is a global online learning platform offering a vast selection of digital marketing courses. Known for its affordability and wide range of topics, Udemy caters to both beginners and professionals. The platform provides self-paced learning, making it convenient for those with busy schedules.
Certifications:
Students receive a Udemy certificate upon completion of any course, although these are not as widely recognized as certifications from platforms like Google or HubSpot.
Duration:
Courses range from 1 hour to 20+ hours, depending on the topic.
Course Fee:
Course fees vary, with prices ranging from INR 500 to INR 15,000, depending on discounts and promotions.
Syllabus:
Udemy offers courses on:
- SEO & SEM
- Social Media Marketing
- Content Marketing
- Paid Advertising
- Web Analytics
Placement Support:
Udemy does not offer direct placement assistance, but its flexible courses can help you build skills at your own for your placement.
Website: https://www.udemy.com/
#10 – Digital Marketing Courses in Kanpur
WsCube Tech
WsCube Tech is known for its practical approach to digital marketing training. Located in Kanpur, the institute focuses on delivering hands-on experience through real-time projects. The instructors are experienced professionals who bring a wealth of knowledge to the classroom. This helps students not only learn theory but also understand how to apply it effectively in the workplace.
Certifications:
Students receive several certifications, including Google Ads, Facebook Blueprint, and a certificate from WsCube Tech itself. These certifications enhance the students’ credibility and are beneficial for job applications.
Duration:
The course duration is 3 months, with options for both weekday and weekend batches.
Course Fee:
The fee for the digital marketing program at WsCube Tech is INR 35,000, making it a cost-effective choice for many students.
Syllabus:
The syllabus includes:
- SEO
- PPC (Pay-Per-Click)
- Content Writing
- Social Media Marketing
- Email Marketing
- Web Analytics
The course covers essential tools and strategies needed for effective digital marketing.
Placement Support:
WsCube Tech offers robust placement support, including resume building, interview preparation, and direct placement opportunities with partner companies in the industry.
Address & Contact Details:
Address:
Contact:
Career Opportunities After Completing a Digital Marketing Course
Upon finishing a digital marketing course in Kanpur, you’ll be well-equipped to pursue various job roles, such as:
- SEO Specialist: Focus on enhancing website rankings on search engines.
- Social Media Marketer: Manage and elevate brands’ social media profiles.
- Content Marketer: Craft engaging content to attract and retain customers.
- PPC Expert: Oversee paid advertising campaigns on platforms like Google and Facebook.
- Email Marketing Specialist: Develop and execute effective email marketing strategies.
- Digital Marketing Manager: Supervise all aspects of digital marketing initiatives for businesses.
Conclusion
In 2024, enrolling in a digital marketing course in Kanpur offers a fantastic opportunity to acquire the skills necessary for thriving in the digital landscape. With businesses increasingly establishing their online presence, the demand for skilled marketers is high. A digital marketing course will equip you to capitalize on these opportunities and build a successful, rewarding career.
Frequently Asked Questions
- How long do digital marketing courses in Kanpur last?
Courses typically range from 3 to 6 months, depending on the program. - What is the average cost of digital marketing courses in Kanpur?
Fees can vary from ₹15,000 to ₹50,000, depending on the institute. - Are there online digital marketing courses available in Kanpur?
Yes, many institutes offer online courses, providing flexibility and convenience for learners. - Do these courses provide certification?
Most courses offer certifications from platforms like Google, HubSpot, or directly from the institute. - Is placement assistance offered by these institutes?
Many institutes provide placement assistance, helping you find job opportunities after completing the course.
By choosing to study digital marketing in Kanpur in 2024, you’ll set yourself up for success in this dynamic and fast-growing field!